This is America
Whether you’ve heard of Donald Glover a.k.a Childish Gambino through song or through his many roles in the art of television entertainment. You might also know him for his grammy nominated show Atlanta. But recently he came out with a music video titled “This is America.” Pulling out over a million views in just seven hours. Currently after nine days reaching a very impressive 100 million views. Which consisted of explicit images, gun violence, tropical dancing, choir singing, and touchy subjects. In this song Gambino travels through a chaos infested party dome where a lot and I mean A LOT is going on. Too much to try to recap in this blog post.
There had been, to be sure, an alternative vision embodied in the word “America,” one that placed an emphasis on ideals like universal liberty and equality of justice under the law, but this lofty mirage had never managed to shy away from the matter of its implication in the violence of American racism. Created by guns, overflowing with guns, America had always been a sort of rhetorical weapon.What the Trump campaign and election signaled was an abolition of all alternative Americas, the permanent reduction of the nation to a weapon directed at people whose skin is not pale. In the video, when Glover stages the murder of a black guitarist and a black church choir, it’s not a white policeman pulling the trigger, but Glover himself, and after each killing he resumes his dancing with the same uplifting energy and his rapping with the same assured flow, as if nothing had happened.
Also with his different flows, on particularly stands out as this new “wave” of hip hop’s Lil’s “mumble rap” which stands out as him possibly mocking the way rap is portrayed right now. Donald Glover coming from middle class and using lyrics like “gun you down” and talking about his mexican drug supplier is all intentional. Instead of talking about his personal life he’d rather get the audience to focus more on what he is saying and the many problems he is trying to reach and push.
Overall this gruesome and exciting/powerful video has indefinitely raised some eyebrows on current topics that most artist won’t touch on especially the creative way Childish Gambino layed out. With his creative mind and team Donald Glover in my opinion put together the most controversial and well put together work of art in a very long time and has grabbed people’s attention to some of the topics America wants to shy away from.